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Showing posts from March, 2010

Facebook or Twitter - Which is better?

According to the majority - Neither! 43% of Toy shop owners think that sites like Twitter or Facebook are useful to their business, whilst the remaining 57% of respondents suggest that they are a pretty pointless, or have never used either. Are they missing out on an opportunity here? After all - they are both effectively free, and could be a great way of introducing new customers to their wares, whilst building a relationship with their customers, and strengthening the brand awareness. We love facebook At Toyday, we actively use facebook as a tool for our customers to see the more personable side of Toyday. After all, life is about much more than just work - that's why we sell toys! Although relatively new to facebook, we have found it a great place to 'meet' our customers, engage in some conversation and interact with each other by sharing photos and experiences. It's also a great place for us to offer savings and discounts to our most valued customers. Unlike many li

Whats With All The Teddy Bears?

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Whilst watching a documentary on bears I started wondering, why do we buy each other teddy bears? It seems strange that an animal referred to as a grizzly can be such a popular toy. You hear all these story's of mauling yet this doesn't seem to lessen the cuteness of the teddy bear, the two animals don't even seem to be linked. It seems the teddy bear is a species of its own!! The fascination with bears apparently started with politics in 1902 when Theodore Roosevelt was on a hunting trip. The hunters caught and tied up an exhausted bear for him to shoot but he refused deeming it unsportsman like. This led to a political cartoon in the Washington Post. The cartoons gradually got cuter and this soon inspired the creation of the teddy bear toy. We've all heard of Steiff which are still going strong today, making the most beautiful bears. All the cartoons, films and TV shows must have added to popularity of the teddy bear. Who doesn't love Rupert the Bear, Paddington b